If you are tracking clickthrus, events, conversions using Google Analytics here are a few tips, ideas and hints for tracking and then later on improving your webpage using Google tools : analytics, adwords and Google website optimizer.
New to Google Analytics is something called event tracking. Google events are slightly different than goals in Google analytics [...]
As mentioned in a recent post, I had several blogs that were infected with HTML Iframe virus. I really not sure how it happened but it reinforces the point that you NEED A BACKUP STRATEGY if you work / make your living online.
Here are Five Simple Things you can do to backup your Wordpress [...]
I think I first heard about LowerYourBidPrice’s split testing tool from Amit Mehta on his superaffiliatemindset blog but it was Kirt Christensen who gave a great presentation on the benefits of using WinnerAlert and how it can help you continually improve your google adwords campaign.
For those of you who dont know what WinnerAlert does – Its [...]
This was news to me , apparently I was not reading the google adwords rss feed closely enough but now you can use remove domains ads and error page adsense, sedo, etc all potentially low converting traffic from your content network advertising on google.
This is good news! I didn’t think google would do this actually [...]
I am seeing this question a lot in ppcclassroom.com so I thought I would post this information.
For the Google Search network, how you rank on a page is determined by your Adrank. You can refer to Google for the answer here ( http://adwords.google.com/support/bin/answer.py?hlrm=en&answer=6111 )
But briefly Adrank is a number that is determined by your minimum [...]
In google adwords you are able to create a negative match keyword and associate it with your google campaign or your adgroup.
As an example, say you are selling “power transformers” and are bidding on the keyword “transformers”. In this case, you will be getting lots of matches for people doing searches for [...]
If you are running a google adwords campaign outside of where you live then you probably want to keep an eye on how your campaign is running in another part of the world.
In this article we take a look at three ways to keep tabs on your google adwords campaigns when they are outside of [...]
If you work online doing PPC advertising, sooner or later you will need to call Google.
Typically its is either one of two scenarios either you ads are not running or you need your account limits raised.
If you are having problems with your ads then before you call google you might want to try the ads [...]
If you are building a website — Typically you want to have a visitor take a specific action such as buy your DVD or signup to your mailing list, etc.
If you are serious about making the most out of your website or thinking about buying traffic via Pay Per Click then you to be optimizing [...]
