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Split Testing Software

December 15, 2009 by fields.marshall

If you have a website and its getting LOTS of traffic but you aren’t getting many sales, you either in a market not conducive to selling products online OR YOUR website is not selling very well. If so then here is a quick checklist for you. Is your ad or product link featured prominently ? […]

Filed Under: optimization, ppc, seo, techtips Tagged With: ppc, seo, split testing, split testing software

3 ways to do direct linking to a clickbank checkout page

January 2, 2009 by fields.marshall

how to directly link to the order page clickbank http://www.netprofitstoday.com/blog/video-how-to-link-directly-to-a-clickbank-product-order-page/ Some nice tools per setting cookies when visitors land on your page http://smugmarketing.com/tools/cookie.html http://tools.marketingbully.com/covert-cookie/

Filed Under: ppc, seo, techtips, webtips

Review Of Winner Alert Adwords Split Testing Tool

May 14, 2008 by fields.marshall

I think I  first heard about LowerYourBidPrice’s split testing tool from Amit Mehta on his superaffiliatemindset blog but it was Kirt Christensen who gave a great presentation on the benefits of using WinnerAlert and how it can help you continually improve your google adwords campaign. For those of you who dont know what WinnerAlert does – […]

Filed Under: adwords, optimization, ppc

Remove Domain Ads From The Google Content Network

April 25, 2008 by fields.marshall

This was news to me , apparently I was not reading the google adwords rss feed closely enough but now you can use remove domains ads and error page adsense, sedo, etc all potentially low converting traffic from your content network advertising on google. This is good news! I didn’t think google would do this […]

Filed Under: adwords, ppc

What Is Google Ad Rank And Why Your Ad May Not Appear

April 19, 2008 by fields.marshall

I am seeing this question a lot in ppcclassroom.com so I thought I would post this information. For the Google Search network, how you rank on a page is determined by your Adrank. You can refer to Google for the answer here ( http://adwords.google.com/support/bin/answer.py?hlrm=en&answer=6111 ) But briefly Adrank is a number that is determined by […]

Filed Under: adwords, ppc

An Explanation Of Pay Per Click Basics

April 4, 2008 by fields.marshall

They call it pay per click because you only get charged when your ad is clicked on. You dont pay for searches on your keyword rather you only pay when a search has an associated click. There is another model called CPM (Pay per every 1000 ad impressions) but this model is related to buying […]

Filed Under: basics, ppc

Negative Keyword Matching Can Improve Your CTR

March 30, 2008 by fields.marshall

In google adwords you are able to create a negative match keyword and associate it with your google campaign or your adgroup. As an example, say you are selling “power transformers” and are bidding on the keyword “transformers”. In this case, you will be getting lots of matches for people doing searches for the toy […]

Filed Under: adwords, ppc

The Basics of Google Adwords – Case Study Auto Parts

March 28, 2008 by fields.marshall

Recently I was emailed a question from a someone in the auto parts industry. They had recently redone their website and had a few questions for me regarding various strategies they were considering with regards to promoting their website. They sent me three strategies they had outlined : Buy specific keywords for autos : such […]

Filed Under: optimization, ppc, seo

Three Ways to see Google Ads From Any Geographic Location

March 11, 2008 by fields.marshall

If you are running a google adwords campaign outside of where you live then you probably want to keep an eye on how your campaign is running in another part of the world. In this article we take a look at three ways to keep tabs on your google adwords campaigns when they are outside […]

Filed Under: adwords, optimization, ppc

Calling Google Customer Service For Your Adwords Ads

February 14, 2008 by fields.marshall

If you work online doing PPC advertising, sooner or later you will need to call Google. Typically its is either one of two scenarios either you ads are not running or you need your account limits raised. If you are having problems with your ads then before you call google you might want to try […]

Filed Under: adwords, ppc

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