I think I first heard about LowerYourBidPrice’s split testing tool from Amit Mehta on his superaffiliatemindset blog but it was Kirt Christensen who gave a great presentation on the benefits of using WinnerAlert and how it can help you continually improve your google adwords campaign.
For those of you who dont know what WinnerAlert does – Its simple – it send you an email when you have a winning adgroup. They have recently added additional functionality so that you can test which adgroup converts to sales better instead of testing click thrus.
Here is a screenshot of my personal adwords account:
Yes I know the red indicates I haven’t setup my adwords account correctly on my first campaign. Its on my todo list :).
Anyways, Why would you need this ?
If you are have a large adwords account or managing other google adwords you want to be notified when there is a winning ad so you can write another one.
This way you keep making continual improvements. They offer a free trial here.
If you signup through my link – I get a small comission – let me know and I will take a quick look at your adwords account to see if its setup correctly.
Im using it myself and finding it helpful in keeping me organized with my adwords campaigns.
It also works with Yahoo and MSN